Robert E. Spekman
Other books by this author
A Strategic approach to business marketing
A working consensus to collaborate
Robert E. Spekman
A working consensus to collaborate
Alliance and partnership strategies
Robert E. Spekman
Alliance and partnership strategies
Alliance competence
Alliance Competence
Bringing technology to market
Issues in industrial marketing
Portable MBA
Robert E. Spekman
Portable MBA
Strategic Approach to Business Marketing (Proceedings Series (Amer Marketing Assn))
Robert E. Spekman
Strategic Approach to Business Marketing (Proceedings Series (Amer Marketing Assn))
The extended enterprise
U.S. buyers' relationships with Pacific Rim suppliers